Did you know that 703 million people — approximately 1 in 10 globally — lack access to basic drinking water services? Additionally, 2 billion people do not have access to safe drinking water services, according to the United Nations.
Water scarcity affects 4 billion people — half the global population — at least one month each year. By 2025, 1.8 billion people are projected to face absolute water scarcity, and two-thirds of the global population could be living under water-stressed conditions.
The consequences are devastating. Over 1200 children under five die every day from diarrheal diseases caused by unsafe water, poor sanitation, and inadequate hygiene.
Meanwhile, women and girls spend 200 million hours every day collecting water — time that could be used for education, work, or rest. As UNICEF’s Chief of Section of Water, Sanitation and Hygiene Sanjay Wijesekera puts it:
“Women and children should not have to spend so much of their time for this basic human right”.
Access to clean water creates a chain reaction of positive outcomes:
At Karma, we've developed a seamless way to connect your daily activities to this global challenge. Our platform turns routine purchases into opportunities for meaningful impact, without requiring major lifestyle changes.
How Your Daily Coffee Run Can Provide Clean Water
With Karma's innovative features, the small purchases you make every day translate into life-changing clean water access:
🚰 Purposeful Cashback — Shop with our partner brands and earn cashback as usual — but instead of pocketing it, redirect it to water projects that make an immediate difference in people's lives.
💧 Roundups for Good — We round each transaction to the nearest dollar, directing that spare change — often unnoticed in your budget — directly to clean water solutions that transform communities.
🌍 Watch Your Impact Grow — Our interactive dashboard shows you exactly how your contributions are helping communities gain access to clean water.
This World Water Day, you can join thousands of others who are turning everyday spending into extraordinary giving. With Karma, your everyday transactions automatically support clean water initiatives — directing impact to where it’s needed most.
Three Simple Steps to Make a Difference Today:
Water is not a privilege — it's a right. Together, we can help ensure that right is accessible to everyone. This World Water Day, let's transform our everyday spending into a powerful force for good.
💙 Join us. Every transaction matters. Every drop counts.
Download Karma & Start Giving Now
Our mission is to empower individuals to transform everyday financial transactions into meaningful social impact, seamlessly integrating charitable giving into daily life.
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